Trump 2024 presidential campaign says organic money skyrocketed after the former president tweeted his mugshot
The Trump 2024 presidential campaign confirmed to Fox News on Saturday that they have pulled in nearly $20 million in fundraising over the last three weeks, which coincides with the federal indictment in Washington, D.C. and mugshot from Atlanta seen around the world.
Former President Trump’s camp said of the almost $20 million, $7.1 million was collected after his mugshot was taken in Atlanta on Thursday evening.
Trump’s team said they raked in $4.18 million on Friday, which was the highest grossing day of the entire campaign.
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Former President Donald Trump's mugshot. (Fulton County Sheriffs Office)
The campaign added that they expect to cross the $20 million mark in fundraising in a few days.
"Organic money has skyrocketed, especially after President Trump tweeted out the picture along with the website," the campaign told Fox News.
The spike in fundraising also appears to be fueled, in part, by merchandise they have been selling through their online store.
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Former President Donald Trump gestures on stage during the Alabama Republican Party’s 2023 Summer meeting at the Renaissance Montgomery Hotel on August 4, 2023, in Montgomery, Alabama. (Julie Bennett/Getty Images)
Once Trump was taken into custody, the campaign started selling shirts, posters, bumper stickers and beverage coolers, all with Trump’s mugshot.
The items also include the tagline, "NEVER SURRENDER!"
Politico first reported the Trump fundraising news on Saturday evening, which was confirmed by his campaign team to Fox News.